May 10, 2021
Bloomberg CityLab will continue to grow in year two, which is supported by sponsorship from Ford Motor Company. Explanatory journalism, in-depth analysis and global reporting will track how cities around the world are seeking to move forward, even as challenges remain.
One aspect of that, for example, will be examining transformational infrastructure projects, a topic that aligns with Ford’s commitment to help build a better world. With the conversation on infrastructure widening around the world to encompass topics well beyond roads and bridges, how cities design, fund, and implement new strategies will have both near-term and lasting impact across borders.
The future of cities is also deeply interconnected with the future of the planet. “When we look at infrastructure, we’re also looking through the lens of equality, and of the environment,” said Jennifer Sondag, the executive editor of Bloomberg CityLab. “There’s a lot of overlap, and in year two that’s going to influence our coverage.”
That holistic approach to looking at recovery and transformation is evident across the site, especially in the unique way it uses data. One recent piece took a richly informative look at what migration patterns within the U.S. over the last year might mean for the future, for individuals as well as for cities and policies. “That’s a good example of looking at the data, talking to people, doing the reporting and putting it together in a very visual way that’s easy to grasp. That’s been our goal and continues to be,” said Sondag.
Read more: Where Americans are Moving
This style of storytelling is resonating with Bloomberg CityLab’s civically-engaged, entrepreneurial audience. Perhaps surprisingly, so is coverage that looks to the past to surface insight for today. One recent article analyzed lessons from Amsterdam’s bounce back from a deadly plague; another delved into how disease outbreaks prompted Paris to create the wide streets the city is now known for. “People gravitate toward these stories, because it resonates with what’s happening now, and what might happen next,” said Sondag.
“We’re entering a new phase, and we’re continuing to cover how cities are evolving as a new balance emerges,” she added. “When the pandemic first hit there were a lot of predictions about what would happen to cities. We relied on facts and data to talk about what was going on, and that served us well. What I’m hearing most now is that the shock of the last year has created opportunities to make big improvements.”