TCLtv+ and Bloomberg Media Announce New Content Partnership


Bloomberg TV+ and Bloomberg Originals Join TCLtv+ in May

LOS ANGELES/NEW YORK – MAY 13 – TCLtv+, the flagship streaming service offered by leading consumer electronics company, TCL, and Bloomberg Media, the global leader in business and financial news, have announced a joint content partnership that will bring two of its FAST channels to the TCLtv+ streaming app beginning this month. The new channels add a destination for viewers to access Bloomberg’s premium video content, global business coverage and analysis on Bloomberg TV+ and Bloomberg Originals programming. Bloomberg’s new AVOD titles will launch this spring.

Bloomberg joins the robust slate of programming recently added to the TCLtv+ streaming app, which is currently available to TCL Google TV and will soon be available on all other TCL Connected TVs in the United States and Canada. Audiences in the U.S. and Canada can find Bloomberg’s FAST Channels as featured new channels by going to the TCLtv+ app’s News & Opinion genre.

The joint announcement comes as Bloomberg Media continues to expand its video offerings under the Bloomberg Originals brand including documentaries, video podcasts and smart series at the intersection of business and culture.

TCLtv is experiencing a rapid expansion as its free service now includes over 330 FAST Channels and growing, and thousands of premium film and TV series from major and independent studios such as Scripps Media, Fremantle, NBCUniversal, Sony, Lionsgate, A+E, FilmRise, Banijay, and more. Recent partnerships include comprehensive content deals with FOX and the NFL.

“We are pleased to offer best in class original business content from the experts at Bloomberg. Whether its coverage of the biggest news stories of the day, or deeper dives into topical stories that matter, our viewers can rely on Bloomberg for critical conversations and thoughtful analysis,” said Catherine Zhang, VP, Content Service & Partnership, TCL.

“The launch of Bloomberg’s premium video content on TCL+ is an expansion of our broader global partnership with TCL,” said Travis Winkler, General Manager of Video and Audio, Bloomberg Media. “We’re excited to bring BTV+ and Bloomberg Originals to an even larger audience in the North American market through TCL+’s premier streaming service.”

About Bloomberg Media
Bloomberg Media is the world’s leading multi-platform media company for business and finance, which draws on the editorial resources of more than 2,700 editorial professionals globally in more than 120 countries. Bloomberg Media is the consumer-facing media organization of Bloomberg L.P.

About TCLtv+
TCLtv+ App is TCL’s dedicated ad supported streaming service that offers consumers in North America access to a wide array of entertainment, news, sports, and lifestyle programming, and dedicated to providing viewers with a free and growing library of premium content from world class content studios. In collaboration with creative partners who are also on the cutting edge of technology, TCL’s highly curated content offerings brings the next generation of TV viewing to audiences with a broader, more dynamic library of streaming channels. The expanding service now includes over 330 FAST Channels and growing, and thousands of premium film and TV series. It’s currently available on TCL Google TV and soon will be available on all TCL Connected TVs in the US and Canada.

Media Contacts:
For TCLtv+
Julie Rothman
Julie.rothman@tcl.com

For Bloomberg Media
Courtney Boland
cboland17@bloomberg.net