February 24, 2019
Flagship programme broadcast from new television studio in its Beijing bureau as Bloomberg expands coverage across platforms
Beijing & Hong Kong, February 25, 2019 — Bloomberg Television today announced the launch of “Bloomberg Markets: China Open,” a flagship morning program delivering global viewers live breaking business and finance stories from its new state-of-the-art television studio in Beijing.
Tom Mackenzie will be anchoring the show from Beijing and Yvonne Man and David Ingles will be co-anchoring from Hong Kong. The show will air weekdays from 9-10 am HKT/CST. In addition to opening a new television studio in Bloomberg’s Beijing bureau, a new studio is also being constructed in its Shanghai bureau that will be operational soon.
“Our viewers are looking for market moving insights from our news reporters and experts in China who understand the rich complexities of its markets,” said Al Mayers, Head of Bloomberg TV and Radio. “By building a talented team and growing our coverage locally, we are bringing transparency and market intelligence to the world’s second-largest economy, a testament to our commitment to China and its transformational growth.”
Bloomberg Markets: China Open is joining Bloomberg Television’s line-up of Asia morning programming including Bloomberg Daybreak: Australia, Bloomberg Daybreak: Asia and Bloomberg Markets: Asia. These programmes are part of Bloomberg’s multi-platform effort to provide on-the-go business decision makers the data, breaking news, analysis and insight across their day, regardless of where they are in the world.
Bloomberg.com recently launched “Next China,” a new content hub across its digital properties tracking the global story of China, told through money and power. The hub will examine where China stands now and where it’s going next, covering topics across tech & innovation, trade & commerce, markets & money, wealth & spending and more. There is also a new Next China newsletter, a weekly dispatch from Bloomberg’s John Liu in Beijing. Users can follow coverage on Twitter at @next_china.
Bloomberg Television is available as a linear channel in more than 440 million households globally in more than 70 countries and regions and streams live on Bloomberg’s digital and mobile properties. Bloomberg TV delivers 24 hours of continuous global business and financial news, taking advantage of global reporting strengths and newsgathering assets. In Asia, Bloomberg Television reaches 31 million households across 23 countries and regions with existing partnerships in India, Philippines and Mongolia. Streamed live to around 325,000 subscribers to the Bloomberg Professional service, Bloomberg Television airs within central banks, investment institutions, commercial banks, government offices and agencies, law firms, corporations and news organizations.
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