May 24, 2018
Yangon, Myanmar, May 25, 2018 – Bloomberg Media Group today announced a partnership with SkyNet, the country’s leading direct-to-home pay-TV provider, to bring quality business and financial news across multiple media platforms in Myanmar.
As part of the partnership, Bloomberg will provide SkyNet with data, content, resources and training supported by Bloomberg’s more than 2,700 news professionals around the world. SkyNet will be recruiting and expanding its existing business news team, and will be producing original business and technology news programming Monday through Friday in Myanmar language.
In addition, select programming from Bloomberg’s global network will be translated and subtitled into Myanmar language for SkyNet’s subscribers. The content will be available across all platforms, including TV, digital, radio and mobile.
“We are delighted to partner with a leading broadcast provider like SkyNet to bring financial literacy to a fast emerging market,” said Dan Molloy, Commercial Director for Asia Pacific, Bloomberg Media Group. “As the country continues to open up to foreign investors, we want to drive meaningful conversations around the business and investment landscape of Myanmar. This agreement is a critical element of our global expansion strategy, which includes partnering with news providers in important markets around the world. ”
“Myanmar is a high-potential growth market for pay-TV and there is a real gap and hunger for real-time business and technology news,” said U Ko Ko, Vice President (News and Infotainment), SkyNet. “We are excited to partner with Bloomberg Media Group to bring Myanmar’s growth story to the world, and global business and technology news developments to Myanmar.”
Bloomberg Media Group, the consumer-facing media organization of Bloomberg LP, is the leading global business and financial media company reaching a premium audience of more than 80 million consumers. With over 2,700 journalists and analysts across 120 countries, Bloomberg Media Group connects influential audiences to news, ideas and intelligence across every platform: digital, TV, radio, print and live events.
About Bloomberg
Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company’s strength – delivering data, news and analytics through innovative technology, quickly and accurately – is at the core of the Bloomberg Terminal. Bloomberg’s enterprise solutions build on the company’s core strength: leveraging technology to allow customers to access, integrate, distribute and manage data and information across organizations more efficiently and effectively. For more information, visit www.bloomberg.com or request a demo.
About SkyNet
SkyNet is Myanmar’s leading Pay-TV television network with over 100 channels with a comprehensive offering of movies, kids, knowledge, lifestyle, news, entertainment, music, sports and local programming. Launched in November 2010, SkyNet brand is DTH Television Service provider owned by SHWE THAN LWIN MEDIA CO.,LTD. that has 100% signal coverage within Myanmar and recognized for its motto “SkyNet for The People”. With the outreach of television signal, SkyNet was able to unfold unprecedented television experience to Myanmar people from all walks of life. In addition to the wide-ranging category of international channels, SkyNet offers 28 internally programmed channels such as Cartoon, World Movies, Asian Movies, HD Movies, Myanmar Movies, Myanmar Arts, International Drama, World Drama, Music, Knowledge, Education, Health, Agri/Livestocks, Home, Tine Yin Thar, Teen, Hadaya, Hluttaw and Buddha channels. Sports fans can also enjoy eight 24-hour sports channels covering 2014 FIFA World Cup Brazil, 2018 FIFA WORLD CUP Russia, UEFA Euro 2012, UEFA Euro 2016, The London Olympic 2012, and Rio Olympic 2016 – all exclusively available only on the SkyNet platform. Since 2011, SkyNet launched the only 24 hours news channel in Myanmar called Up to Date.
Media contact:
Grace Ngoh
gngoh2@bloomberg.net