March 1, 2023
March 2, 2023 – PT Berita Mediatama Indonesia (PTBM) and Bloomberg Media today announce a new, long-term collaboration on digital, television, print, and events in Indonesia under the banner Bloomberg Technoz and Bloomberg Businessweek Indonesia.
The new collaboration, Bloomberg Technoz, will leverage Bloomberg content to provide Indonesian news consumers with greater access to world-class business reporting, across multiple platforms, in the Bahasa Indonesia language.
In recognition of Indonesia’s growing prominence in regional financial markets and global trade flows, the collaboration will also create opportunities for considerably more original news content focused on local topics.
These opportunities commence with the forthcoming launch of the Bloomberg Technoz website. The new product will be a blend of translated global Bloomberg content and original reporting, delivering a greater depth of financial reporting, insights and analysis on matters directly relevant to the Indonesian economy than previously available.
News consumers based in Indonesia will also have greater access to Bloomberg Television and Bloomberg’s video content, both of which will be streamed on a future Bloomberg Technoz platform.
These ventures will be supplemented with the creation of several flagship Bloomberg Technoz events each year, allowing Indonesia’s key decision-makers, business leaders and influential thinkers to come together in new and powerful ways.
On behalf of PTBM, Dato’ Sri Prof. Dr. Tahir commented: “We believe there is a strong demand within Indonesia for local and global financial reporting, delivered largely in Bahasa, that is currently unmet. We are excited about the potential of Bloomberg Technoz to fuse global news content with a local distribution platform, while also creating room for more Indonesian voices and stories. We believe this will be the beginning of a long and successful collaboration with Bloomberg.”
Nick Sallon, Chief Partnerships Officer from Bloomberg Media commented: “Indonesia continues to have a growing global influence and in looking at the country’s media landscape, we identified an information gap that market participants in this growing market are currently having to navigate. Through our collaboration with PTBM, and the creation of Bloomberg Technoz, we believe we are uniquely placed to provide Indonesians with quality, relevant reporting and greater insights on the things that shape Indonesian markets.”
The Bloomberg Technoz website (www.bloombergtechnoz.com) will launch March 2, 2023.
About Bloomberg Media
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PT Berita Mediatama Indonesia (PTBM) is a company affiliated with the Mayapada Group. PTBM in collaboration with Bloomberg Media are creating a multi-channel digital media platform called Bloomberg Technoz to deliver economic, business, investment, and technology news covering both international and local markets.