September 23, 2026
New York, NY – Sept. 23 2026 – Today, Bloomberg Media premieres the second season of the Bloomberg Originals series Quantum Marketing with Raja Rajamannar. Hosted by acclaimed marketing executive and author Raja Rajamannar, the series features conversations with leading marketing and business executives about how brands cut through the noise to reach consumers.
In this season of Quantum Marketing, Rajamannar sits down for deep-dive conversations with business leaders navigating some of the biggest shifts reshaping marketing today. They explore brands’ responses to emerging technologies and AI, changing consumer behavior, brand trust, category expansion and increasingly fragmented customer journeys.
Quantum Marketing airs Wednesdays through October 28 at 6 p.m. ET on Bloomberg Television and 8 p.m. ET on Bloomberg Originals. Season two will also be available on major streaming platforms including YouTube TV, Samsung TV Plus, Prime Video Channels, LG Channels and Tubi.
Confirmed guests include:
- Levi Conlow and Robby Deziel: Co-founders of Lectric eBikes
- Hiroki Asai: Chief Experience Officer at Airbnb
- Bill Shufelt: Co-Founder and CEO of Athletic Brewing
- Asmita Dubey: Chief Digital and Marketing Officer at L’Oréal
- Don McGuire: EVP and Chief Marketing Officer of Qualcomm
Season 1 guests included Dan Murphy of Liquid Death; Pranav Yadav of Neuro-Insight; Lisa McKnight of Mattel; Zak Brown of McLaren; Stephen Pretorius of WPP; and Julie Haddon of the National Women’s Soccer League.
Rajamannar is a senior fellow at Mastercard and the Wall Street Journal bestselling author of Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow’s Consumers, which explores how emerging technologies are reshaping the marketing landscape and inspired the Bloomberg Originals series. He also serves as an executive fellow at the Yale School of Management.
Quantum Marketing with Raja Rajamannar is sponsored by Amazon Business, Charles Schwab, Intuit, Morgan Stanley, PGIM and US Bank.
Through July, Bloomberg’s cross-platform average monthly unique viewers are tracking at 57 million year-to-date, 6% above 2025 over the same period. Year-to-date, total hours watched has increased more than 8% YoY vs. Jan – July 2025. Building on this momentum, Bloomberg Originals’ upcoming fall slate includes returning seasons of The Circuit with Emily Chang, The Deal with Jason Kelly and Alex Rodriguez, Bloomberg Primer, Leaders with Francine Lacqua and The Future with Hannah Fry.
About Bloomberg Media
Bloomberg Media is the world’s leading multi-platform media company for business and finance, which draws on the editorial resources of more than 3,000 journalists and analysts in more than 100 bureaus around the world. Bloomberg Media is the consumer-facing media organization of Bloomberg L.P.