Social Lead

What it is

Match our most-read stories with your brand on influential social feeds – in real time, at scale.

How it works

Lead the trend with an agenda-setting audience in the topic category that matters most to you. Bloomberg Social Lead creates branded social posts across multiple social media platforms such as Facebook, Twitter and Instagram from top-trending stories on

Target a social community with posts to audiences that match brand objectives – be they Bloomberg followers, your brand’s followers, or other key audiences – wherever they’re engaging most.

Real-time trending news pairs your brand with the most relevant, most engaging content to create real-time amplification.